NUSRL Ranchi invites research papers on AI’s impact on trademarks and consumer trust. Abstracts due by 20 November 2026. Focus areas include AI-generated marks, algorithmic confusion, and regulatory frameworks.
Call for Submissions on AI, Trademarks, and Trust
The DPIIT–IPR Chair at National University of Study and Research in Law (NUSRL), Ranchi, has issued a call for original research papers on the intersection of artificial intelligence and trademark law. The theme—"Brands at the Edge of Intelligence"—invites interdisciplinary analysis on consumer trust in an AI-driven market.
Submission areas include AI-generated brand names and logos, algorithmic consumer confusion, deepfakes in advertising, and regulatory use of AI in trademark examination. The deadline for abstracts is 20 November 2026, with full papers due in January 2027.
This initiative reflects growing academic and regulatory interest in AI's disruption of traditional IP paradigms. For practitioners, such research opportunities help shape policy-ready arguments and anticipate judicial treatment of machine-generated branding issues under Section 2(z) and 11 of the Trademarks Act, 1999.
